Scenario:
customer walks into a store, search for the product he/she wants, compare the
price to the other brand name and take the one that it is well suited for
his/her needs into the cashier. A typical store isn’t it?! Now if you want to
market your product on the net, you should have a website which serves as an
online store for your customers, this capability of a website is often called
as E-commerce.
But what exactly is E-Commerce?
Electronic
commerce, also known as e-commerce, is a kind of marketplace
in which exchanging of services or products are
practiced over electronic methods much like the World
wide web as well as other computer systems.
What Consists an E-commerce Website?! An e-commerce website should have the following attributes:
Product Information and Details
The website
should have all the product information such as price, description, sizes,
colors, discounts etc., You should also provide other similar products in order
for the customer to have a comparison on which one is they think the most
suitable for their needs. You should also include if there are certain charges
for certain actions (such as delivery or shipping costs).
Customer support
A customer
support page is very important if you are running an e-commerce website. This
is where you answer complaints or queries for a product that your customer
purchased. It is also one way to show that your e-commerce website is
user-friendly and trustworthy. Always keep in mind though that you should get
back to any queries or questions that you have received the soonest possible
time.
Policies and Guidelines
Having a
policies or guidelines should make the purchasing of products by your customer
a lot easy. In close the guidelines or policies on product buying, refunds,
delivery or shipping.
Testimonials and Feedback
A page where
previous customers and clients could put their feedback about your product or
company is important. It certainly adds to the legitimacy and reputation of
your website.
FAQ
Provide a
page for FAQ or frequently ask questions in order for your customer not to get
lost or annoyed during the browsing procedure. Through this page their common
questions could be answered immediately thus, no need to contact you and wait
for a day or two for a response.
The above
pages or elements are important if you want to put up an e-commerce website.
Always keep in mind to update your website regularly by putting some brand new
products or modifying products which are already sold out or out of stock.
To help you
build a successful e-commerce website, I strongly suggest hiring the expertise
of Website Design Sunshine Coast.
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Web Design Sunshine Coast